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- Taj Hotels, Resorts and Palaces Implements a Comprehensive CRS and CRM Integration for its 75 Prestigious Hotels
The mission: To connect all Taj Hotels and Resorts and deliver a centralized CRM solution and a new integrated reservation and distribution platform.
- Serenata Reshapes the IT Landscape at the Hotel Bayerischer Hof in Munich with a New Virtualized Solution
The mission: To implement a new IT infrastructure that secures the IT operation for the next five years and achieves more efficient systems and considerable performance increases, as well as system reliability and fault tolerance.
- Rogner Bad Blumau: Substantially Decrease Communication and Reservation Costs
The mission: To significantly decrease the communication costs and improve customer communication by providing personalized, web-like emails. Using Serenata @mail, hotels can send their customer correspondence directly from their PMS, CRS, Sales, or Spa system. The complete customer information is retrieved directly from the respective data source.
- Lindner Hotels & Resorts: Increased Online Bookings with Centralized Reservation Platform
The mission: To significantly increase the number of Internet reservations and to pilot a large percentage of these online bookings through the Lindner corporate website, powered by Serenata BookHotel, since the process costs for these bookings are minimal compared to traditional distribution channels such as GDS and CRS.
- De Vere Hotels: Centralized Sales Solution
The mission: To merge the sales activities and profile management for all De Vere Hotels in one centralized system. Major objectives are ease-of-use of the Sales system, seamless integration with the Property Management Systems and two-way transfer of group bookings, production data, and profile information.
- Lindner Hotels & Resorts: Centralized Sales and CRM Solution
The mission: To connect all Lindner Hotels & Resorts with a centralized CRM solution and to build a platform for central reservations. Lindner aims to provide a unique and personalized service to individual guests, agents, and key accounts, to enable chain-wide reporting, and to reduce the internal cost structure.