Why Serenata CRM? Our Value Proposition.

Own the Guest Conversation

Why choose us? Consider our history, and you’ll see why we stand above the rest. With over 2,000 clients and 450 awards to our name, Serenata’s reputation as a global player has been established over two decades. The multi-property Serenata CRM Suite has been proven to transform hoteliers’ relationships with guests. Partnering with Serenata will drive direct bookings and customer loyalty at lower acquisition costs. We make diligence our top priority with a fully-integrated past and future guest acquisition, engagement, and retention platform; certified compliance with the strictest data privacy laws; the highest level of personalization; and performance optimization consulting to protect your investment. Work with us, and acquire, engage, and retain your best guests throughout the planning journey as never before.

In a nutshell, Serenata CRM is offering hoteliers:

  1. The first fully-integrated guest engagement, acquisition, and marketing platform, which delivers a closed loop on the travel journey
  2. A deeply integrated, two-way connectivity into PMS & CRS to ensure data equality and actuality
  3. Certified compliance and expertise in strictest GDPR data privacy regulations
  4. Data-driven execution guidance supported by CRM performance optimization consulting
  5. An innovative B2B sales module for an effective & efficient sales force automation
  6. An award-winning Software that is a three-time consecutive winner of the World’s Leading Hotel CRM Technology Provider